The network once known as the Nashville Network, then the National Network, then TNN, then Spike TV, and then just Spike, has been revamped yet again - and this time they tapped BigStar to lead the way. A natural evolution of the Spike brand, "Spike Tone" offers a fresh, versatile platform for the network to deliver its programming. It's still Spike, but with a bolder, more refined look and a slate of new shows that's sure to broaden its appeal, no longer just to guys, but to men...and women. Check it out.
This beautifully rendered 3D animation highlights the technical features and elegant design of Rado's ultra thin watch. The spot aired in US and French markets across theatrical and web platforms.
In this piece for the new Lexus LF-LC concept hybrid, the creative challenge was to highlight the new shape of the grill as a branding element utilizing only still photography. We also aimed to mask most of the car before its unveiling at the North American International Auto Show.
HBO asked BigStar to direct and produce "Raven", a teaser trailer for Season 1 of their epic fantasy series, "Game of Thrones". The spot's message is simple but ominous: Winter is coming...
BigStar would like to congratulate Charles Ferguson and producer Audrey Marrs on receiving the 2010 Academy Award for Best Documentary Feature for their film "Inside Job". BGSTR first collaborated with Charles on his Oscar nominated documentary "No End In Sight" and most recently designed the main titles and graphics for "Inside Job." It's an honor for BigStar to be a part of "Inside Job's" success and to have worked on such an important film with such incredible people. Congratulations to everyone involved. Inside Job is an important film that we highly recommend. It is widely available in theaters and on DVD.
Lexus approached BigStar with an exciting challenge: Visually depict the sound of their finely tuned new supercar-the LFA. So what did we do? We developed an elegant visual execution of sound that not only complements the superior design of this badass new ride, but also shows off the precision audio tuning of its engine.
When BIO approached BigStar for a complete network rebrand, their main focus was to show that the channel was much more than the celebrity Biography series that was previously its namesake. They wanted to elevate and expand the brand to include REAL stories about REAL people. BigStar ran with this idea and created a graphics package that totally revamped the BIO brand, giving it more depth and contemporary appeal, while retaining the network's voice as smart, unexpected, and always true.
Infiniti asked BigStar to create a spot that highlighted artistry, mastery, and beauty. The concept of brush strokes and painting informed the graphics.
For the main titles of Charles Ferguson's No End in Sight, BigStar aimed to echo the filmmaker's message in exposing the systematic and sequential failures that turned Iraq into an occupied nation spiraling out of control.
In creating the main title sequence for the hit FX legal series Damages, starring Glenn Close and Ted Danson, BigStar sought to capture the fast-paced look at the world of high-powered litigation in New York City.